Okay. It's October 2017. Many people have now realized that the majority of the internet traffic today is being done on mobile devices. Statistics show that over 8 in 10 internet users will use a smartphone to access the web regularly in 2017 – eMarketer (2017) Despite these statistics, there are a huge amount of websites out there that are NOT optimized for mobile. This fact will have a negative impact on those business people who don't keep up with changes in web technology. I am currently working on a few websites, where I am upgrading their designs to fit the "mobile first" strategy that is prevalent today. It's very important that internet users are able to browse your website easily on a mobile phone. What does that mean? Well, for instance they should not have to scroll left or right to view the content on their screen. They should also not have to make the font larger so that they can read what's on the page. Believe it or not, there are still many websites who have not made these upgrades in design. Not only will they lose customers because they'll get frustrated viewing their content, but Google has also instituted an algorithm that penalizes websites that are not mobile friendly.
So how can you tell if your website is mobile friendly? The easiest way is to pull it up on your mobile phone. How does it look? Can you "easily" read what's on the screen? The statistics say that people do NOT stay on your website if it's hard to read or if it loads slow. You may also check by visiting a special page that Google has set up to let you know if your website is mobile friendly. https://search.google.com/test/mobile-friendly The internet can bring you huge success but you have to know the rules of the game. Don't get left behind. Even though your website may only be a few years old, it may still be outdated. The world changes at a faster rate these days. You either lead, keep up, or get left behind. Feel free to reach out to us for a fee consultation regarding your website today. Stephen
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